[instaviz-users] App Store Searches and Marketing thoughts

[Glen Low]

All

On 20/01/2009, at 12:46 PM, Andy Dent wrote:

>
> I don't know if this is a general AppStore failure or something  
> about how you made your submission (my turn to submit is months off,  
> if ever) but I tried searching in both power serch and the main  
> ITunes search for these terms, none of which showed up Instaviz
> 1) sketch
> 2) diagram (two competitors, both cheaper)
> 3) graphviz.

Interesting. I've purposedly loaded the description with a lot of  
keywords like mind maps and so forth. Doing some research myself, near  
as I can figure, it's some combination of word frequency within the  
description + popularity of the item, up to a limit of 150 items.

Sketch doesn't bring out Instaviz because there are a lot of more  
popular items using sketch. (I do mention sketch and sketches a lot in  
the description however.)

Graphviz doesn't bring out Instaviz because for some reason iTunes  
thinks Graphviz is variant of "graphics" and the others are more  
popular e.g. games.

Searches for the following bring out Instaviz:
graph
graph sketch
graph sketching
org charts
mind maps
concept maps
brainstorm
automated graph layout
shape recognition
fuzzy logic
idisk
doodling

Diagram definitely should be a candidate for iTunes searching, I'll  
try to revise the description to include that term.

Some frivolous terms that return Instaviz because it's in the  
description:

paper napkins
apple design awards
industry standard
other people's heads

Are there any other terms you think ought to return Graphviz? I'm  
always up for a little iTunes-based SEO.




Cheers, Glen Low


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