[instaviz-users] Advertising -- is it worthwhile?

[Hugo Leung]

Hey all,

Anyone here read the book The Tipping Point?  It's about the nature of  
how things get adopted and take off on a massive scale like a virus in  
an outbreak. It has a few points relevant to this discussion.  
Currently, instaviz is still a specialized app (well on it's way to  
broad appeal) and I believe it would be best to target early adopters  
and people looking for the cutting edge. As such, tech websites and  
brainmapping forums may help spread the message virally. For example,  
post onto flowcharts.com forum asking if there's a way to integrate  
instaviz into flowcharts.

Second, it must be easy to pick up and use. Although I enjoyed the wow  
factor of figuring out instaviz with just a blank screen, this only  
appeals to the hardcore and adventurous. Most people cannot handle any  
sort of learning curve and will reject a novel interface that cannot  
be figured out in a couple seconds(literally).  Thus, I would like to  
see a YouTube video easily explaining the use of instaviz and this can  
be sent to iPhone review sites and hopefully they themselves choose to  
do a video review.

Lastly,  it would be powerful if one day instaviz could incorporate  
social networking/group collaboration features. Edit a graph together  
in real time over the internet sort of thing. It would greatly  
increase mass appeal. Nonetheless, I am loving instaviz and appreciate  
all the work put into it.

Hugo

Sent from my iPhone

On 4-Jan-09, at 8:18 AM, Luc Nocente <ln at norpix.com> wrote:

> Yes I agree word of mouth will be powerful tool.  Also it is  
> important to continually improve the program so that you create the  
> impression to be the number 1 graphics tool out there.  Myself I use  
> ibluesky for creating charts.  Nothing wrong with more than one tool.
> I’d say I am now standardizing on Instaviz and ibluesky.  I will kee 
> p those if I see that both are being updated continuously.  Otherwis 
> e you risk losing ground to the next guy with a new application.
>
>
>
> Also try and be available on twitter for your forum or even  
> announcements.  Twitter can create a great deal of circulation and  
> noise if I may use that term for you.
>
>
>
>
>
> Luc Nocente
>
> NorPix, Inc
>
> email:   ln at norpix.com
>
> Tel: 514-824-2517
>
> 1751 Richardson, suite 6117
>
> Montreal, Canada
>
>
>
>
>
> From: instaviz-users-bounces at pixelglow.com [mailto:instaviz-users-bounces at pixelglow.com 
> ] On Behalf Of Jaap van Ees
> Sent: Sunday, January 04, 2009 2:06 AM
> To: Instaviz Users
> Subject: Re: [instaviz-users] Advertising -- is it worthwhile?
>
>
>
> Knud and Luc made strong points. Most web sites that cover iPhone  
> and iPhone apps tend to focus on games and amusement. Check out the  
> 148-lists on 148apps.com (148 best apps, best selling aps, a.s.o.),  
> nothing but games, flutes and farts. I suggest you focus on the more  
> serious sites like iphoneclub.nl (see their article on Instaviz: http://www.iphoneclub.nl/21934/indruk-maken-met-iphone-diagrammen-van-instaviz/ 
> ), iPhonecentral on Macworld and the like.
>
> What also works, albeit slowly, is mouth to mouth. Lots of people in  
> my line of work use iPhones, and will be interested in Instaviz. I  
> will show them Instaviz, of course, and I am sure more Instaviz  
> users will do the same. ;)
>
>
>
>
>
> Op 4 jan 2009, om 02:18 heeft Glen Low het volgende geschreven:
>
>
>
>
> Hi All
>
> Been thinking through several strategies for getting Instaviz "out
> there".
>
> As a buyer or potential buyer of Instaviz and other iPhone apps, what
> led you to buy it? Do you consult other websites, Google, newsgroups
> etc. before making your decision, or was it solely or mostly based
> within the App Store system?
>
> As a fellow developer of iPhone apps, what strategies have you used to
> promote your product?
>
>
>
>
> Cheers, Glen Low
>
>
> ---
> pixelglow software | simply brilliant stuff
> www.pixelglow.com
> aim: pixglen
> twitter: pixelglow
>
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>
>
>
>
> jaap van ees
>
> jvanees at gmail.com
>
>
>
>
>
>
>
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